
Cleaning Paper
Squirrel illustration created for Serla, a Finnish brand for hygiene tissue -paper towels, toilet paper, cleaning paper- owned by Metsa Tissue and extended in Northern Europe countries.
The "Serla squirrel" is the brand's mascot and my squirrel has been the recognizable character found on Serla products for 10 years (2009-2019).
The "Serla squirrel" is the brand's mascot and my squirrel has been the recognizable character found on Serla products for 10 years (2009-2019).
Client
Serla / Metsa Tissue